Search Engine Optimization Done Right in RichardsonTx
SEO is a vital component of every marketing strategy implemented at Phantom Interactive. Our goal is to position your business to be found organically on the search engines, allowing prospective clients to find your products and services in the Richardson TX area.
Our Approach To Organic Search Results
Marketing your business online today involves being found for the right search terms, not every term. To maximize your business’s reach online, our objective is to position you to be found for two types of search terms.
- Informational Intent
- Buyer Intent
Informational Intent search terms are the phases are utilized by people who are looking for information about a topic. For example, when someone visits Wikipedia to learn more about a particular topic. These terms are used to position you as a professional expert here in Richardson Tx.
Buyer Intent search terms are utilized by people looking to buy a particular product or service. An example of this would be when someone visits a site like Amazon to purchase a particular product.
Both types of terms are vital to your business, but it is important to choose the right combination of terms to ensure you are being found by your ideal client who wants to utilize your products and services.
Our SEO process involves:
- Keyword Research
- Competitive Analysis
- Link Building
- Website Optimization
- Local Search
- Video SEO
- Social Media Optimization